Bringing nearly 40 years’ experience in sales and business development to the business, David has held a number of senior ...

40 years in the business – and significant store expansions – refines dealer exec’s view of parts & service’s role during downturns ...

Kennedy dismissed any notion that HHS and USDA would have conflicts over ag policy.  Rollins testified she would staunchly support the interests of agriculture.

Check out the latest offerings from these exhibitors scheduled to be at the 2025 National Farm Machinery Show.

With a cloudier outlook for ag equipment wholegoods sales, Lessiter seeks dealer & major-line opinions — & their responses may surprise you.

John Deere dealers Prairie State Tractor and Martin Tractor are merging with Heritage Tractor. The combined dealership now ...

I just returned from Lessiter Media’s 3rd national event already in 2025, this time in Kansas City. As always, the fine technical, business and networking sessions delivered as promised, but this year ...

Ace Pump Corporation has announced its sponsorship of the Farm Family Wellness Alliance, a mental health and wellness program ...

National No-Tillage Conference welcome reception earlier this month, I was fortunate enough to listen in on a conversation ...

Kicking off this year’s AED Summit was keynote speaker Sean Alexander, former Microsoft AI executive and current executive ...

The sales strategy with precision agriculture moved from just being able to provide an ROI on paper to more of a consultive ...