WPP, with a 1% decline, was the last of the big four groups to report annual revenues. Publicis Groupe increased organic ...
From breaking into creative via a rap video to creating a magical AI blob, Kate Enright's creative journey has been anything ...
Initially buoyed by attractive price points, white label brands in China are carving a niche for themselves even as they ...
Pandering to GenZ by ‘meme-jacking’ will not help brands if they do not compensate and credit creators, says Bob Gold & ...
Like-for-like global revenues were $986 million last year, compared to $1.04 billion in 2023 while APAC revenues were down 11.5% ...
The music video—created with Piloto and Sixième Son—depicts the messier side of periods such a leaks and blood splashes. The message is clear: periods aren't cute, and there's no need to apologise for ...
In it, the organisation called out intermediaries operating the model of pay-to-play pitches and highlighted several aspects ...
With the launch of Realize, CEO Adam Singolda wants Taboola to move past its origins in native advertising to focus on the ...
Despite economic jitters, nearly half of Indonesians plan to give more to charity this Ramadan, with mosques remaining the ...
As Ray-Ban appoints ASAP Rocky as its first global creative director, it signals a growing trend of luxury brands leaning on ...
Media reports indicate that Interpublic Group is being pressured to spend more with X, or its Omnicom deal could face ...
In a twist on its classic image, KitKat Philippines has launched a campaign that transforms its iconic chocolate bar into a ...