Its latest launch, Peptide Lip Shape, is set to redefine beauty. Hailey Bieber talks inspiration, vision and building Rhode.

Hailey Bieber is no stranger to delivering fashion inspo. Whether she's posing for beauty campaigns or hitting the town, we can always count on the Rhode Skin founder for emerging trends. Her latest look is chock full of spring inspo — and we found a lookalike for her classic outerwear pick on Amazon! On January

The Peptide Lip Shape isn't a lip liner though, per se. It's meant to be a contour for your lips to add definition and color while also making your lips look and feel more plump and hydrated. The formula actually features peptides,